We create two Diesel adverts in order to create variation in the marketing scheme. This advert will appear in magazines and on social media sites in order to get good coverage. This will be successful as the adverts will be seen by lots of people in different locations. In the first advert we use the green colour of the bottle as the colour for the text so that there was a connection between the text an image. We also included the slogan for this particular cologne 'Only the Brave Wild' which we include in the corner in a smaller font. We I this in both of the adverts. In the second advert we used a white font for the brand name as the background of the image is green so white contrasts well and is noticeable. For the typography on the advert we decided on a sans serif font as we felt it went better with product. The Diesel logo is in block capitals so we decided to keep with this theme with the rest of the text on the ...