Fashion Branding and Marketing

H&M

H&M had a campaign "Go green wear blue" to advertise their denim products. A number of adverts for both men and women's clothing were produced with this slogan. 

Topshop

Topshop do not appear to have clear marketing campaigns. They just advertise their clothes individually and brand with the logo.

River Island

River Island have an advertising campaign 'Find yourself at River Island' There were a series of adverts produced with this slogan.